Job Description
Details about the role, responsibilities and requirements.
Position: Performance Marketing Guest Trainer
Experience: 1+ Years
Type: Guest Trainer / Part-Time
Mode: Online
Job Description
NDMIT is looking for an experienced Performance Marketing Guest Trainer with strong hands-on expertise in Google Ads and Meta Ads to deliver practical, industry-oriented training.
Key ResponsibilitiesConduct practical training on Google Ads & Meta Ads from basic to advanced levels.
Teach end-to-end campaign setup, including account setup, campaign structure, objectives, targeting, budgeting, bidding, ad creation, and launch.
Train students on Google Search, Display, YouTube, Performance Max, Meta Lead, Sales, Traffic, Awareness, and Retargeting campaigns.
Teach keyword research, audience targeting, ad copy, creative strategy, A/B testing, and campaign optimization.
Explain and demonstrate GA4, Google Tag Manager, Google Ads Conversion Tracking, Meta Pixel, Events Manager, and UTM tracking.
Train students to analyze CTR, CPC, CPM, CPA, CPL, Conversion Rate, ROAS, and other KPIs.
Conduct live campaign demonstrations, case studies, practical assignments, and troubleshooting sessions.
Teach students how to monitor, optimize, scale, and report campaign performance.
Requirements1+ years of hands-on experience in Performance Marketing.
Strong expertise in Google Ads and Meta Ads.
Practical knowledge of GA4, GTM, Meta Pixel, and conversion tracking.
Experience managing real campaigns and budgets.
Excellent communication and training skills.
Prior training/mentoring experience is an added advantage.
Training ExpectationsThe trainer should focus on 80% practical learning and 20% theory, including:
Live campaign creation
Campaign optimization
Ad copy and creative strategy
Audience research
Budget allocation
Conversion tracking
Performance reporting
Real-world case studies
Campaign troubleshooting
Student projects
Guest Trainer / Session-Based: Compensation will be discussed based on experience, expertise, and number of sessions.
Interested candidates can share their resume at rafia@ndmit.com